Shout out to the largest ever vagina study ‘The Big Vagina’ report – conducted for Balance Activ alongside comedic video content and bags of coverage.
The exploration into the complex relationship’s women have with their vaginas – via OnePoll – revealed that women are embarrassed when talking about their own bodies, with more than a fifth (21 percent) even whispering or using a lowered voice to order intimate products from behind the counter.
The wonderful Charlene Douglas and Dr Shazia Malik shared their insights on female intimate health education, covering the most pressing issues and the need for more education on that subject.
To highlight the strange relationship women have with their anatomy, we created a video featuring comedic sensation, Kathy Maniura using her hushed voice to order at the pub, the shops and a cafe, leading to blanket coverage across digital media including HuffPost, Sun, Star, Mirror, Express, MSN and many more.