We produce a range of digital assets including infographics, animations, interactives and videos.
When we write and supply branded stories to influential news outlets and target sites, we recommend that news copy is supported by visual content. These visual assets help tell the story from multiple angles and increase the chance of the content being published.
Video, images, infographics and puzzles help grab the attention of editors, bloggers and vloggers – making your story much more likely to land. What’s more, visual content can be re-used and re-purposed for use across multiple digital and social media platforms.
We can deliver digital and visual products as one-off commissions or as part of larger integrated campaigns. An infographic can pull out the key stats of a research-based news story, while photography, animations and videos help to convey your campaign message more clearly.
WRITE, DESIGN, DELIVER
These are some of the digital and visual content services we provide…
We’ve worked on visual and digital content for charities, agencies, big brands and small start-ups.
These are kind words from some of our clients…
We’ve enjoyed a very successful relationship with the team at 72Point. From the outset, they looked to develop a genuine understanding of our organisation’s objectives to generate meaningful media coverage that would have a real impact. Their consumer research has helped us to secure impressive levels of good quality coverage in the right places. They’ve been effective in helping us to deliver our key messages to our target audiences, and have exceeded our expectations in the process.
72Point has been a fundamental part of our national outreach and I am always pleased with the quick turnaround and honest advice we receive for the brand. With coverage appearing in titles such as Mail Online, The Independent and Metro the results speak for themselves. We look forward to generating more ‘unbelievable’ PR content over the next year with the 72Point team.
Great coverage for our recent ‘Patience’ story. Working with the 72Point.com team for an integrated approach of a poll, infographic, news story, social experiment video, radio day, social outreach and online game, managed to get Interparcel.com great coverage. The elements appeared in The Mail, The Telegraph & Metro in print and online; across many BBC regional radio stations, through to many, many websites including The Star, MTV, BT.com, AOL & many others – too many to list! It has even been used for The BBC’s OneShow!
I just wanted to say a massive thank you for your help with this campaign! Everyone is really complimenting your work.
Department of Culture Media & Sport Animation package
Our design team put together an animation for the Department of Culture, Media and Sport as part of their ‘free wifi’ campaign. The campaign will see over 1000 public buildings in cities across the UK transformed into free WIFI hotspots and is part of their larger campaign #BuildingBritain. The animation package included a 45 second animation and a 6 second Vine of the final sequence.