News, PR and Survey Specialists

Over the years the importance of the internet has grown as people increasingly use it to consume and share NEWS.

The rise in social media such as blogs, forums, Facebook and Twitter have given the PR industry the opportunity to engage with people in new and exciting ways which were previously not possible.

It has also given those that participate in social media a level of influence once claimed only by the media elite, meaning that now it is not ONLY journalists who dictate the news agenda.

At 72 Point we take a common sense approach to online. As well as our stories featuring DAILY in the nationals as they always have done, we also utilise their vast and highly trafficked online editions to ensure an even greater reach.

On a daily basis we achieve coverage on many of the UK’s national news online editions, most of which are some of the largest news sites in the world.

But regardless of the type of recipient, journalist or not, content is king and we actively engage with influential bloggers on a regular basis.

Our stories have featured on a number of top tier blogs as our aim is, and always will be, to provide them with stories and news content that are relevant as possible.