OnePoll – Blundering Brits

Client: OnePoll Date: 27th March 2015 Campaign Title: Blundering Brits Blundering Brits are leaving family, friends and workmates raging or red-faced – with their email and text gaffes, according to new research. Almost 70 per cent said they regularly send messages to the wrong person. Of those who accidentally sent a bitchy email or text message to the target…

Interparcel – Losing Patience

The campaign INTEGRATED CAMPAIGN 72Point worked on an integrated campaign with Interparcel.com, an online parcel broker. The client commissioned a study of 2,000 people to discover the limits of British patience. Our research found "the average Brit loses patience after five minutes waiting to be served at a bar, 13 minutes waiting for a delayed…

Free Wifi – Department of Media Culture & Sport

Client: Department of Media Culture & Sport Date: 29th October 2014 Campaign Title: Free Wifi Our design team designed, storyboarded and built an animation for the Department of Culture, Media and Sport. The animation was part of an integrated campaign to raise awareness of 'free wifi’ across the UK. The DCMS digital communications used the animation to help announce…