National Express – Britain’s Prettiest Street

Client: National Express Date: 19th April 2017 Campaign Title: Britain's Prettiest Street The Shambles, York’s famous fourteenth century market road, has been named Britain’s prettiest street. The street, which played host to a thriving meat market from the fourteenth to the nineteenth century, is characterised by overhanging timber-framed buildings that line the road, some of which…

Harveys Furniture – The Perfect Sunday

Daily Star Print Coverage for Harvey’s Furniture Mirror Coverage for Harveys Furniture The Express Coverage for Harveys Furniture The Sun Coverage for Harveys Furniture THE PROJECT 72Point worked on an integrated campaign for Harveys Furniture which looked what would be included in the nation's perfect Sunday. The study of 2,000 UK adults found that the perfect…

Casumo – Seven-Spotted Die

MailOnline Twitter Coverage for Casumo The campaign THE PROJECT As part of their recent marketing campaign, online casino and entertainment company, Casumo commissioned us to create a visual puzzle. The puzzle, designed by our in-house design team, depicts a multitude of dice with a seven-spotted die hidden amongst them. The illustration follows a rise in demand for…

SPANA – Commuter Bugbears

Client: SPANA Date: 15th March 2017 Campaign Title: Commuter Bugbears Pointless traffic lights, loud eating on public transport and having to stand under someone’s armpit are among commuters’ biggest bugbears. A study of 2,000 people found two-thirds dislike their journey to work and are enraged by loud mobile phone users, smelly food and thoughtless passengers who stand…