Nationwide – Average 50-Something

Client: Nationwide Date: 27th April 2017 Campaign Title: The Average 50-Something The average fifty-something prefers Queen over The Rolling Stones, Grease over Ghostbusters and loves a repeat of Only Fools and Horses, according to new research. The Nationwide Financial Planning study of 2,000 adults aged 50 to 59 shows the average has been in a relationship…

Harveys Furniture – The Perfect Sunday

Daily Star Print Coverage for Harvey’s Furniture Mirror Coverage for Harveys Furniture The Express Coverage for Harveys Furniture The Sun Coverage for Harveys Furniture THE PROJECT 72Point worked on an integrated campaign for Harveys Furniture which looked what would be included in the nation's perfect Sunday. The study of 2,000 UK adults found that the perfect…

Twirlywoos and RSPB – Bird Knowledge

Telegraph Twitter Coverage for Twirlywoos Iceni Magazine Coverage for Twirlywoos Client: Twirlywoos and RSPB Date: 7th April 2017 Campaign Title: Bird Knowledge 72Point worked on an integrated campaign with Twirlywoos. Twirlywoos have teamed up with the RSPB as part of the charities Wild Challenge. The client commissioned a survey of 2,000 UK adults to find out how much people…

Casumo – Seven-Spotted Die

MailOnline Twitter Coverage for Casumo The campaign THE PROJECT As part of their recent marketing campaign, online casino and entertainment company, Casumo commissioned us to create a visual puzzle. The puzzle, designed by our in-house design team, depicts a multitude of dice with a seven-spotted die hidden amongst them. The illustration follows a rise in demand for…

SPANA – Commuter Bugbears

Client: SPANA Date: 15th March 2017 Campaign Title: Commuter Bugbears Pointless traffic lights, loud eating on public transport and having to stand under someone’s armpit are among commuters’ biggest bugbears. A study of 2,000 people found two-thirds dislike their journey to work and are enraged by loud mobile phone users, smelly food and thoughtless passengers who stand…

Lyst.com – The Oscars

The campaign THE PROJECT As part of their recent Oscars-related marketing campaign, fashion search engine, Lyst.com, commissioned a graphic puzzle The puzzle, designed by our in-house design studio, depicts the red carpet outside the Academy Awards ceremony. Within the scene, iconic dresses worn by previous winners are hidden alongside a solitary Oscar's statue. The awards-themed puzzle…